In the workshop, you will learn what AI really is and how it can be used in knowledge work and how AI can change working life.

The program offers you the opportunity to develop your service design skills and customer experience management skills. You will learn to lead and implement cost-effective and impressive service design activities and develop a customer-oriented culture. The training is designed for experts and managers who have already mastered the basics of service design.

This dynamic keynote and workshop series is designed to bring together entrepreneurs and artists from various creative fields in the Nordic and Baltic regions. The series fosters co-learning, sparks innovation, and provides a platform for cross-disciplinary collaboration. Participants will explore how to harness creativity, drive business growth, and shape the future of entrepreneurship through inspiring keynotes, hands-on workshops, and networking opportunities.

The program helps you understand the central aspects of successful B2B sales, as well as customer purchasing behavior in changing times where value, not price, is the decisive factor.

The program trains participants to explore, validate, and scale new business models and/or renew existing ones. Participants will go back to their organizations with proven tools and practices to systematically build new, scalable businesses with greater agility, customer centricity, and innovativeness.

The program focuses on enhancing your strategic HR leadership skills and competencies in a rapidly changing and evolving environment.

You will get a comprehensive understanding of strategic marketing and how strategic marketing is crucial in driving growth by being or becoming customer-centric.

The program gives you versatile perspectives on communication as part of responsible business. You will learn to analyze the starting points of the credibility of responsibility communication and evaluate your organization and its activities as a builder of a sustainable society.

This comprehensive hands-on program brings together the management and experts of Finnish fashion, design, and lifestyle consumer brands to develop customer insight, commercialization strategies, and multichannel strategies for international markets.

The program gives service developers a comprehensive understanding of the human-centered approach to service design. You will focus on the stages of the design process of service design and go through methods suitable for customer-oriented development. The program is held in Finnish.

The program is a practical, hands-on, and effective program providing the participants with in-depth experience backed by the latest business practices and live case studies bringing the participants' negotiation and persuasion skills to the next level.

The program handles the most topical themes of digital marketing at both the strategic and tactical levels, from a customer-oriented perspective. You will gain an overview of digital marketing and sales, involving the integration of digital and analog marketing practices in support of your business objectives and strategy.

The program is a 1.5-day module of the Marketing Management Program, which can also be completed as a standalone course.

The program will increase your understanding of the role played by a customer strategy as part of your business’s overall strategy, and provide tools for the goal-based development and implementation of the KAM process. You will learn how to work with important customers and adopt hands-on tools for the development and management of customer processes.

Designed for forward-thinking executives and managers, this intensive training empowers you to tap into your inherent creativity, lead teams toward innovative mindsets, and navigate the complexities of organizational change with confidence, ensuring your company thrives in an era of continuous innovation.