Timo Vuori is an Associate Professor, Strategic Management at Aalto University School of Science, Department of Industrial Engineering and Management.
Professor Timo O. Vuori is a strategy consultant and professor at Aalto University. His research on the psychological aspects of strategic management has been published in leading international journals and won several international awards. He has taught and presented his research at leading universities like Harvard and INSEAD.
Professor Vuori's research and teaching focus on how companies formulate and execute strategies. He has written two books with senior business executives on these topics. "Living Strategy" describes scenario-based strategy making in an ever-changing world. "Platform Strategy" describes how incumbent firms should and can renew themselves in the digital era. The books detail both the "hard" factors, such as technology and business models, and "soft" factors, such as people and psychology, influencing strategy and renewal.
Professor Vuori works extensively with companies, often collaborating with a leading strategy consulting company. Vuori helps the client organization formulate and evaluate several strategic options in strategy formulation projects. He uses advanced psychological techniques to help leaders unleash their strategic creativity and overcome thinking myopias and personal biases. This approach is based on his cutting-edge international research, also described in the Platform Strategy.
In strategy execution projects, Professor Vuori specializes in helping the client firm optimize the psychological engagement of the whole organization. He analyses the psychological impact of the intended strategy execution program and modifies it to maximally leverage the emotions of the organization's members' for effectiveness.