Skander Esseghaier is Associate Professor at Department of Marketing at ESADE Business School with a dual expertise in Pricing and Marketing Analytics.
His research and teaching focuses on (i) pricing: optimizing pricing tariffs for access services, analyzing the pricing impact of information flows in distribution channels; and (ii) recommendations systems: product recommendation, customer selection, product targeting and personalisation.
Skander started his academic career in 2000 as an assistant professor of marketing at the Stern School of Business, New York University, after gaining a PhD. in marketing from Columbia University in New York. He joined the Wharton School at the University of Pennsylvania in 2003, moved to Koc University in Istanbul in 2006 as an associate professor of marketing, and then joined ESADE Business School in Barcelona as a tenured associate professor of marketing. Skander was also a visiting professor at INSEAD in France and Singapore, and at the Indian School of Business in Hyderabad, India.
Skander's research has been published in top-tier academic journals - including: The Journal of Marketing Research; Marketing Science; Management Science; the Journal of Applied Probability; and the SIAM Journal on Control and Optimization. His paper on Internet Recommendation Systems was a finalist for the 2005 William F. O'Dell Award (which honors the Journal of Marketing Research article published in 2000 that has made the most significant long-term contribution to marketing theory, methodology, and/or practice).